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Innovation and entrepreneurship in India: understanding jugaad

Accepted version
Peer-reviewed

Repository DOI


Type

Article

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Authors

Jain, S 

Abstract

In this paper, we use the term jugaad to describe the frugal, flexible, and inclusive approach to innovation and entrepreneurship emerging from India. We articulate why this method is appropriate within the Indian context and highlight similarities between jugaad and related types of innovation originating from other emerging (and developed) economies. Next, we identify different types of organizations that engage in jugaad and elucidate their abilities, or lack thereof, to undertake such innovation. Finally, we incorporate the notion of jugaad within current theorizing on innovation and entrepreneurship and outline an agenda for future research on this topic. Overall, we provide insights on a mode of innovating that is increasingly prevalent in India as well as certain economies around the world and take steps towards integrating this concept into the mainstream theory, practice, and policy discourses around innovation and entrepreneurship.

Description

Keywords

$\textit{jugaad}$, innovation, entrepreneurship, India, emerging economies, growth

Journal Title

Asia Pacific Journal of Management

Conference Name

Journal ISSN

0217-4561
1572-9958

Volume Title

32

Publisher

Springer Science and Business Media LLC