This article analyses the depiction of political parties in a ‘hybrid regime’ so as to explain how state-sponsored articulatory practices contribute to the discrediting of potential opponents. Through an examination of textbooks, speeches and government documents combined with semi-structured interviews and participant observation, it dissects how tropes concerning party weakness or extremism make Jordan appear unprepared for democracy. Making the legal opposition seem menacing or incompetent helps the Hashemite regime legitimize the haphazard pace of political reforms. It is a crucial strategy through which the monarchy maintains the backing or tepid compliance of foreign and local supporters. Yet still, the discursive features of authoritarianism, in Jordan and elsewhere, continue to receive short shrift. Far from epiphenomenal, the monarchy’s discursive practices shape the conceptual universe and institutional contexts in which politics takes place.