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Service innovation in the digital age: key contributions and future directions

Published version
Peer-reviewed

Type

Article

Change log

Authors

Barrett, M 
Davidson, E 
Vargo, S 

Abstract

Over the last decade, there has been an increasing focus on service across socioeconomic sectors coupled with transformational developments in information and communication technologies (ICTs). Together these developments are engendering dramatic new opportunities for service innovation, the study of which is both timely and important. Fully understanding these opportunities challenges us to question conventional approaches that construe service as a distinctive form of socioeconomic exchange (i.e., as services) and to reconsider what service means and thus how service innovation may develop. The aim of this special issue, therefore, is to bring together some of the latest scholarship from the Marketing and Information Systems disciplines to advance theoretical developments on service innovation in a digital age.

Description

Keywords

46 Information and Computing Sciences, 3503 Business Systems In Context, 4609 Information Systems, 35 Commerce, Management, Tourism and Services

Journal Title

MIS Quarterly: Management Information Systems

Conference Name

Journal ISSN

0276-7783
2162-9730

Volume Title

39

Publisher

MIS Research Center