Balmford, A., Cole, L., Sandbrook, C., & Fisher, B.(2017). A response to O’Byrne et al.. Biological Conservation https://doi.org/10.1016/j.biocon.2017.11.005
We welcome O’Byrne and colleagues’ response to our piece, as a valuable contribution to the growing debate around how to accelerate urgently-needed reductions in people’s personal environmental footprints. We agree with some of the authors’ points, disagree on others, and conclude that actions targeting individuals and “a higher level of organization” are both likely to be essential.