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dc.contributor.authorMwangi, Nungari
dc.date.accessioned2019-02-15T10:52:13Z
dc.date.available2019-02-15T10:52:13Z
dc.date.issued2019-07-19
dc.date.submitted2018-07-23
dc.identifier.urihttps://www.repository.cam.ac.uk/handle/1810/289438
dc.description.abstractPowering Kenya’s agricultural economy, the Kenyan flower industry is prided as an example of successful African integration into global agricultural trade. Export markets are bifurcated due to a marked shift from the Dutch flower auctions and an increase in trade within ‘direct markets’ which includes supermarkets and florists. While flower production is dominated by a few vertically integrated, large scale flower farms (>100 ha), mid-scale (20-80 hectares) and small-scale (>0.25 hectares) flower farms which are the focus of the thesis, face a unique set of challenges in terms of navigating access to the more stable direct markets. The overall narrative is that even in a buyer-driven market, Kenyan cut flower producers at the mid and small scale have agency, and they exercise their bargaining power for favourable export access by diversification and differentiation in strategies and networks. Two meta-narratives framing the sector coalesce around the development angle which showcases contestations around labour and environmental abuses and the political economy angle focusing on governance structures and power relations of production. This thesis goes deeper than these meta narratives by introducing micro-level, relational perspectives using the GPN framework, and asks what strategies Kenyan mid and small scale cut flower producers employ to navigate the shifts in export markets as producers diversify from the Dutch auctions towards supermarkets. My findings identify diversification as the common factor in mid and small scale producers’ strategies for securing a range of lucrative export markets. Producers’ enhance their bargaining power to access diverse markets through adaptable production, relationally through collective action, and in the regulatory sphere by circumvention, compliance or contestation for more favourable ‘rules of the game’. Going beyond labour and environmental analyses, the thesis uniquely analyses the knowledge economy originating from the cut flower sector as an undertheorized aspect of its development impact.
dc.description.sponsorshipThe Cambridge Commonwealth European and International Trust, the University Field Work Fund, the Smuts Memorial Fund, the African Studies UAC of Nigeria travel fund, the Centre of Development Studies PhD fieldwork fund, Jesus College, the Cambridge Political Economy Society Trust (CPES), and the Christian International Student Network (CISN)
dc.language.isoen
dc.rightsAll rights reserved
dc.rightsAll Rights Reserveden
dc.rights.urihttps://www.rioxx.net/licenses/all-rights-reserved/en
dc.subjectKenya
dc.subjectflowers
dc.subjecttrade
dc.subjectsmallholders
dc.subjectmid scale
dc.subjectglobal production networks
dc.subjectgovernance
dc.subjectstrategy
dc.subjectknowledge economy
dc.subjectroses
dc.subjectnaivasha
dc.subjectNetherlands
dc.subjectDutch flower auction
dc.subjectexport
dc.titleThe power to flourish: Unearthing the roots of Kenyan flower producers' market access strategies
dc.typeThesis
dc.type.qualificationlevelDoctoral
dc.type.qualificationnameDoctor of Philosophy (PhD)
dc.publisher.institutionUniversity of Cambridge
dc.publisher.departmentCentre of Development Studies, Department of Politics and International Studies
dc.date.updated2019-01-29T19:43:59Z
dc.identifier.doi10.17863/CAM.36687
dc.publisher.collegeJesus College
dc.type.qualificationtitlePhD in Development Studies
cam.supervisorFennell, Shailaja
cam.thesis.fundingfalse


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