When increasing abundance of insect vectors is manifest across multiple fields of a crop at the landscape scale, the phenomenon is sometimes referred to as insect superabundance. The phenomenon may reflect environmental factors (i.e. environmentally mediated insect superabundance, EMiS), including climatic change. A number of pathogens, however, are also known to modify the quality of infected plants as a resource for their insect vectors. In this paper, we term increasing vector abundance when associated with pathogen modification of plants as pathogen-mediated insect superabundance (henceforth PMiS). We investigate PMiS using a new epidemiological framework. We formalize a definition of PMiS and indicate the epidemiological mechanism by which it is most likely to arise. This study is motivated by the occurrence of a particularly destructive cassava virus epidemic that has been associated with superabundant whitefly populations in sub-Saharan Africa. Our results have implications for how PMiS can be distinguished from EMiS in field data. Above all, they represent a timely foundation for further investigations into the association between insect superabundance and plant pathogens.