Reducing demand for overexploited wildlife products: Lessons from systematic reviews from outside conservation science
Authors
MacFarlane, D
Ecker, UKH
Ferraro, PJ
Wan, AKY
Burgess, G
Chen, F
Hall, W
Hollands, GJ
Publication Date
2022Journal Title
Conservation Science and Practice
ISSN
2578-4854
Publisher
Wiley Open Access
Type
Article
This Version
AM
Metadata
Show full item recordCitation
MacFarlane, D., Hurlstone, M., Ecker, U., Ferraro, P., van der Linden, S., Wan, A., Veríssimo, D., et al. (2022). Reducing demand for overexploited wildlife products: Lessons from systematic reviews from outside conservation science. Conservation Science and Practice https://doi.org/10.1111/csp2.627
Abstract
Conservationists have long sought to reduce consumer demand for products from overexploited wildlife species. Health practitioners have also begun calling for reductions in the wildlife trade to reduce pandemic risk. Most wildlife-focused demand reduction campaigns have lacked rigorous evaluations and thus their impacts remain unknown. There is thus an urgent need to review the evidence from beyond conservation science to inform future demand-reduction efforts. We searched for systematic reviews of interventions that aimed to reduce consumer demand for products that are harmful (e.g., cigarettes and illicit drugs). In total, 41 systematic reviews were assessed, and their data extracted. Mass-media campaigns and incentive programs were, on average, ineffective. While advertising bans, social marketing, and location bans were promising, there was insufficient robust evidence to draw firm conclusions. In contrast, the evidence for the effectiveness of norm appeals and risk warnings was stronger, with some caveats.
Identifiers
External DOI: https://doi.org/10.1111/csp2.627
This record's URL: https://www.repository.cam.ac.uk/handle/1810/332825
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