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Buying from a competitor: a model of knowledge spillover and innovation

Accepted version
Peer-reviewed

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Abstract

Many firms buy a production input from a competitor. However, managers often worry that this supply relationship may give their competitor valuable knowledge about new product innovations. We develop a two-period model in which a firm can buy an input from a competitor or a third party in each period. In order to innovate, the firm must invest in improving the input, which results in its supplier learning to produce a higher quality input. We show that buying from the competitor: (i) increases short-term profits by softening price competition and (ii) may reduce long-term profits by preventing investment in innovation. Our results imply that the classic holdup problem, which leads to underinvestment in innovation, becomes more severe when a firm buys from its competitor who benefits from knowledge spillover.

Description

Journal Title

Marketing Science

Conference Name

Journal ISSN

0732-2399
1526-548X

Volume Title

Publisher

Institute for Operations Research and the Management Sciences (INFORMS)

Rights and licensing

Except where otherwised noted, this item's license is described as Attribution 4.0 International