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Exploring traditional and new web-based methods to involve customers in new product development

Accepted version
Peer-reviewed

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Type

Article

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Authors

Ye, Songhe 
Liu, Wei 

Description

Keywords

35 Commerce, Management, Tourism and Services, 3507 Strategy, Management and Organisational Behaviour

Journal Title

International Journal of Product Development

Conference Name

Journal ISSN

1477-9056
1741-8178

Volume Title

23

Publisher

Inderscience Publishers