Making the case for inclusive design
Publication Date
2013-03-26Journal Title
Applied Ergonomics
ISSN
0003-6870
Publisher
Elsevier
Volume
46
Pages
297-303
Language
English
Type
Article
This Version
VoR
Metadata
Show full item recordCitation
Waller, S., Bradley, M., Hosking, I., & Clarkson, J. (2013). Making the case for inclusive design. Applied Ergonomics, 46 297-303. https://doi.org/10.1016/j.apergo.2013.03.012
Abstract
This paper describes the University of Cambridge, Engineering Design Centre's (EDC) case for inclusive design, based on 10 years of research, promotion and knowledge transfer. In summary, inclusive design applies an understanding of customer diversity to inform decisions throughout the development process, in order to better satisfy the needs of more people. Products that are more inclusive can reach a wider market, improve customer satisfaction and drive business success. The rapidly ageing population increases the importance of this approach. The case presented here has helped to convince BT, Nestlé and others to adopt an inclusive approach.
Embargo Lift Date
2100-01-01
Identifiers
External DOI: https://doi.org/10.1016/j.apergo.2013.03.012
This record's URL: https://www.repository.cam.ac.uk/handle/1810/251415
Rights
Attribution-NonCommercial-NoDerivatives 4.0 International
Licence URL: http://creativecommons.org/licenses/by-nc-nd/4.0/
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