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A classification model for product-service offerings

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Peer-reviewed

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Type

Article

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Authors

Gaiardelli, P 
Martinez, V 
Pinto, R 
Albores, P 

Abstract

Organisations have been approaching servitisation in an unstructured fashion. This is partially because there is insufficient understanding of the different types of Product-Service offerings. Therefore, a more detailed understanding of Product-Service types might advance the collective knowledge and assist organisations that are considering a servitisation strategy. Current models discuss specific aspects on the basis of few (or sometimes single) dimensions. In this paper, we develop a comprehensive model for classifying traditional and green Product-Service offerings, thus combining business and green offerings in a single model. We describe the model building process and its practical application in a case study. The model reveals the various traditional and green options available to companies and identifies how to compete between services; it allows servitisation positions to be identified such that a company may track its journey over time. Finally it fosters the introduction of innovative Product-Service Systems as promising business models to address environmental and social challenges.

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Keywords

Product-Service (PS) offering, Integrated products and services, Servitisation, Classification model, Sustainability, Green solutions

Journal Title

Journal of Cleaner Production

Conference Name

Journal ISSN

0959-6526
1879-1786

Volume Title

66

Publisher

Elsevier BV
Sponsorship
EPSRC, EPSRC supported the Cranfield IMRC