The connective constant $\mu (G)$ of a quasi-transitive graph $G$ is the exponential growth rate of the number of self-avoiding walks from a given origin. We prove a locality theorem for connective constants, namely, that the connective constants of two graphs are close in value whenever the graphs agree on a large ball around the origin (and a further condition is satisfied). The proof exploits a generalized bridge decomposition of self-avoiding walks, which is valid subject to the assumption that the underlying graph is quasi-transitive and possesses a so-called unimodular graph height function.